Setting Up Your Brand Context
Creating ads and social posts that truly reflect your business starts with setting up your brand context. This ensures everything generated looks, feels, and sounds like your brand.
Begin by entering your business website. From there:
Industry Selection: Your industry is automatically detected.
Product/Service Description: A relevant description is filled in for you.
You’ll then be asked to choose the goals you want to focus on. These goals guide future recommendations and optimizations, ensuring your ads are aligned with your objectives.
Next, you’ll find the Instructions section. While most prompts are pre-filled, you can customize them with specific guidelines, such as:
Avoid using certain words (e.g., “never use the word free”).
Focus on particular audiences.
Exclude elements you don’t want (e.g., “avoid hashtags”).
These instructions help fine-tune generated content so it stays on-brand.
Now it’s time to set up your products or services:
Pull from your website automatically, or add them manually.
Best practice: Promote individual products/services rather than only your overall brand. This helps you connect directly with customer needs.
Assets: Upload clean images without text overlays — these work best when generating ad creatives.
You can also:
Generate new products by typing a short description.
Update product details at any time.
Include product prices to improve budget and spend recommendations.
Once products are added, you’re ready to launch:
Tap Create Ad or Create Social Post.
You’ll see recommended platforms tailored to that product.
Select your preferred platform and follow the guided setup.
With just a few clicks, you can launch targeted ads or posts that highlight your products and services effectively.
Why is Brand Context Important?
Providing your brand context is crucial for maximizing the effectiveness of your AI-powered campaigns. By understanding your brand's identity, our AI can:
- Generate More Relevant Ad Copy: The AI can create ad copy that accurately reflects your brand voice and messaging.
- Target the Right Audience: Understanding your brand helps the AI identify and target the most relevant audience segments.
- Improve Campaign Performance: By aligning campaigns with your brand, the AI can optimize for better results, including increased engagement and conversions.
- Maintain Brand Consistency: Using your brand logo and colors ensures visual consistency across all your campaigns.